Copywriting and content marketing are essentials to nail when it comes to digital marketing. Capturing attention is the first step in the content marketing funnel. The saying “content is king” always holds true! If you’re not giving your readers and customers copy and content which stands out above the noise and is of value to them, it will ultimately reflect in your turnover.
Copy is the text that captures a potential customer, stops them scrolling on to the next post and moves them to action, such as clicking a button or visiting your website. Powerful messages marketed the right way can develop your audience and substantially enhance sales.
When it comes to content (although similar to copy) the focus is on engaging readers and delivering something of value to them.
Standout’s Copywriting & Content Marketing Offerings
We’re here to make sure that whichever method/s of digital marketing you use, the content and copy are top notch. This applies to Facebook posts, Instagram ads, customer engagement posts, direct messages and much more. We can help you to give your brand a “voice”.
Over and above the copywriting and content marketing naturally occurring in most of our offerings, we also ghost write and can facilitate guest bloggers for you, should the need arise. If you’re in a niche industry and need an authority on subject matter, we’ll find them for you! Please contact us for a quote.