Standout Digital offers web development & SEO services. If you need a new SEO-friendly website designed for your business or your current site needs an overhaul, we’ll get you the look and functionality you’re after, within your budget. If you require a super-coding genius for more complex designs, we can hook you up with just the right maven in our sub-contract network.
We love WordPress!
Our websites are built in WordPress for a good reason- it’s the best for both web development & SEO! You have the option of a self-hosted site (you will need to purchase a domain and sign up for a hosting package for your own account- we can help!) or going through WordPress.com and signing up for one of their hosted packaged solutions.
All of our web development packages include a one hour consultation, one hour handover session and two hours of site support, valid for 2 months post-handover for any potential non-hosting relating issues. We also offer affordable maintenance retainers for those who require more regular updates and support.
What is SEO?
Moz.com puts it simply and succinctly:
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
What goes into SEO?
To understand the true meaning of SEO, let’s break that definition down and look at the parts:
- Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
- Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
- Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for.
At Standout Digital we offer basic SEO audits. This includes a health check of your site’s setup, a content analysis and a proposal for improving your SEO strategy over the next 4 month period, subject to signing of a Service Level Agreement. Please contact us for a quote.
If you’re after more in depth SEO audits including competitor analysis, we’ll link you with a specialist in our sub-contract network.